e.l.f. Cosmetics review

November 25, 2017

If you're a fan of affordable beauty products and tools, such as I am, you will no doubt be familiar with e.l.f. Cosmetics - November brand of the month over at RY.com.au - who kindly sent me a generous haul of goodies to put to the test! RY (Recreate Yourself) is an Australian beauty site bringing you the best in cosmetic, hair and skin goodness, and I've worked with them before when they kindly introduced me to The Ordinary skincare.

e.l.f. cosmetics from RY.com.au | Almost Posh

Hailing from another three letter initialism, NYC, e.l.f. Cosmetics (Eyes Lips Face) have been bringing their super affordable yet good quality offerings to beauty lovers since '04 when we were all about baby pink super glossy lips, shimmery blush, thin brows and bronzer for daaaaaayz.

I have picked up a few products from e.l.f in the past and have had good results. In particular, I like their brushes and think their quality punches well above the price point.

So let's have a look at what I got sent . . .

e.l.f. cosmetics from RY.com.au | Almost Posh

First things first, the Tone Adjusting Face Primer. I am a recent convert to the practice of priming regularly and although this looked significantly like wasabi on application . . .

e.l.f. cosmetics from RY.com.au | Almost Posh

. . . there was no burn as I applied to my face for a colour-correcting siky finish.

The rest of the face base includes this Foundation Palette that allows you to blend a custom shade, whatever the season, with the excellent Ultimate Blending Brush.

e.l.f cosmetics face | Almost Posh

Moving on to the eyes, the surprisingly pigmented Best Friend eyeshadow duo gives good colour pay-off while the Mineral-Infused Mascara and Precision Liquid Eyeliner are pretty reasonable options given the price. The Eyeshadow "C" brush is just the right texture and shape for blending around the eyes.

e.l.f. cosmetics eyes | Almost Posh

More face action with the Contouring Blush and Bronzer duo in St Lucia which packs a pigmented punch and requires a light hand on application (lesson learned!). The beautifully shimmery Baked Highlighter in Pink Diamonds sweeps nicely onto the cheeks and the double-ended Day To Night Lipstick Duo in I Love Pinks (so true) is the perfect product to keep in your work drawer to take you from desk to dusk.

e.l.f. cosmetics face and lips | Almost Posh

Finishing up as the name suggests with the Beautifully Bare Finishing Powder, a light translucent offering in a sturdy compact complete with applicator sponge, and Makeup Mist and Set Spray, both ideal as we come into the sweaty season.

e.l.f. cosmetics finishing | Almost Posh

Here's the face I threw together using all of the above. It was very rushed, and if you saw my Instagram post that day, you understand:


This Black Friday / Cyber Monday weekend, you can hit up RY.com.au for a number of deals on your favourite products so I suggest you check it out post-haste.

Have you used e.l.f. products before? Thoughts and feels?

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These products kindly gifted for review by RY.com.au. All thoughts, feels, images and $10 Kmart canvas prints are mine. For more information on working with Almost Posh, please see my PR & Media policy.

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